For Immediate Release
October 22, 2003

CHEESEHEADS ARE ALSO KRAUTHEADS
After One Year on Lambeau Field Condiment Line-Up, Kraut is King

Bear Creek, Wis.—Hold on to your cheesehead: Diehard Green Bay Packers fans
supporting the green and gold at Lambeau Field football stadium are showing
their passion for a new taste sensation: Sauerkraut.
Figures show Packers Fans at the Green Bay, Wis., Lambeau Field are using
Sauerkraut from the Great Lakes Kraut Company more than any other
condiment.

"If this keeps up, we may need to think about changing our nickname from
cheeseheads to krautheads," joked Packers fan/season ticket holder and Great
Lakes Kraut Company Co-Owner Ryan Downs.

According to Levy's Restaurants, which funs the food concessions at
Lambeau Field, approximately 4.12 tons, or 8,232 pounds, of fermented
cabbage was sold and consumed at the football stadium during the 2002
football season. By comparison, 3.7 tons (7,484 pounds) of ketchup and 3.05
tons (6,116 pounds) of mustard were consumed. Data for onion and pickle
consumption is not tracked by Levy.

Unknown to many and unbelievable to most, Sauerkraut was sold for the
first time ever at Lambeau Field in 2002, when Krrrrisp Kraut was named the
Official Sauerkraut of Lambeau Field. Jim Laughlin, Purchasing Manager with
Levy Restaurants at Lambeau Field, was surprised by the volume of kraut
consumed in 2002 and predicts that Sauerkraut consumption will increase in
2003 due to the completion of the Lambeau Field renovation project, which
added approximately 3,700 additional seats to the storied stadium.

Manufactured by the Great Lakes Kraut Company, LLC in nearby Bear
Creek, Wis., all Sauerkraut savored at the stadium bears the Krrrrisp Kraut name.
Great Lakes Kraut Company produces more than 100,000 tons of Sauerkraut a
year, making it the largest sauerkraut producer in the world.